We have broad experience in market research having handled an extensive number of ad hoc and syndicated market studies, qualitative & quantitative business & consumer research, geared towards the discovery of market opportunities through valuable data-based insights. We have worked in collaboration with leading local and international market research agencies, together with a variety of top companies in Malta. These projects were primarily in the Consumer Durables and Non-Durables, Financial and Insurance, Healthcare & Personal Care, Retail (& Wholesale) and the Telecommunications & ICT sector. Other sectors include Advertising, Agriculture (Fishing), Automotive, Media & Broadcasting, Transport, Travel & Tourism, Oil & Gas, and the Utilities sector. We have over 20 years of experience in implementing research methodologies and pride ourselves of being a leader in analysis, validation and interpretation of data.
We are able to handle the whole market research process from survey build-up and scripting, sampling, data collection, data validation and manipulation, advanced data analysis and modelling, presentation and reporting. Regardless of the size of the market research budget, the time available or the level of experience, some form of market research is possible and it can help you to improve business decisions. Our maturity and experience in the field are invaluable and offer a sound foundation for sound research in any business.
We'll seek to understand what your goals are in more detail so that we can ensure that our research approach is adequate
We take your goals and structure a research method that balances cost, quality, and project risks
When the project run begins, we also undertake an ongoing QA to ensure that all information and data we acquire is of high quality
Finally, inferences and interpretations are extrapolated and presented visually for optimal actionability
Whether they are aware of it or not, businesses conduct market research constantly. When they talk to customers about their business or check out the prices of their competitors, they are conducting market research. But is this enough? Formalizing the market research process can produce a wealth of knowledge on the products and service, the customers and the marketplace the business operates in. The level of complexity used in your market research campaign is up to the user, as market research can cover a broad spectrum of activities. Simple activities can be undertaken that can be done internally with minimal effort, such as creating a short customer satisfaction questionnaire or studying demographic data for their area, or undertake more complex ones that require assistance from a professional market research firm. More importantly agencies like us bring an unbiased, objective statistically valid, proven methodologies and quick delivery of results.
Whether they are aware of it or not, businesses conduct market research constantly. When they talk to customers about their business or check out the prices of their competitors, they are conducting market research. But is this enough? Formalizing the market research process can produce a wealth of knowledge on the products and service, the customers and the marketplace the business operates in. The level of complexity used in your market research campaign is up to the user, as market research can cover a broad spectrum of activities. Simple activities can be undertaken that can be done internally with minimal effort, such as creating a short customer satisfaction questionnaire or studying demographic data for their area, or undertake more complex ones that require assistance from a professional market research firm. More importantly agencies like us bring an unbiased, objective statistically valid, proven methodologies and quick delivery of results.
+356 2219 5003
B2BMALTA LTD,
BusinessLabs Office Centre, Triq Dun Karm,
B'kara Bypass Birkirkara,
BKR 0937
